Online conversation has the “big game” trending and some people like to watch the NFL’s biggest event of the year just for the commercials. In fact, data show that 70 percent of people are more likely to pay attention to advertising during the Super Bowl than to ads that appear during their “normal” TV viewing, according to Sandeep Patnaik, University of Maryland University College (UMUC) professor and program chair for the Master of Science in marketing.
Online conversation has the “big game” trending and some people like to watch the NFL’s biggest event of the year just for the commercials. And while Super Bowl viewership varies from year to year—more than 111 million and 103 million watched in 2017 and 2018 respectively—this football extravaganza arguably is still the best way for advertisers to promote their products and services to as many people as possible at the same time.
University of Maryland University College Arts Program opens its 2019 exhibition season with the Maryland High School Juried Art Exhibition, the premier visual arts competition for students across the state. The show, featuring works in all mediums, provides students the opportunity to enhance their classroom learning while celebrating their artistic achievement.
A Trio of Commencement Achievements Cap UMUC Experience for Jermaine Montgomery
University of Maryland University College Senior Vice President and Chief Academic Officer Alan Drimmer knew what he was talking about when he introduced graduating student Jermaine Montgomery at the university’s morning Winter Commencement ceremony on Dec. 15 as a man of many talents.
University of Maryland University College celebrated its 2018 Summer-Fall Class of global graduates—more than 7000 strong—about 1400 of whom walked the stage to receive associate, bachelor’s, and master’s degrees at two separate Winter Commencement ceremonies at the Xfinity Center in College Park, Maryland, Dec. 15. In all, this class of graduates represented 50 U.S. states, the District of Columbia, and 20 countries and territories.
University of Maryland University College (UMUC) conferred its highest faculty teaching honor, the Stanley J. Drazek Teaching Excellence Award, on eight of its most outstanding faculty members in the U.S., Europe and Asia and recognized more than a dozen others for their noteworthy contributions to the scholarship and art of teaching at UMUC’s Annual Global Faculty Awards celebration Dec. 3 through 7.
Like many University of Maryland University College faculty and staff members, Kristin Byerly, director of veteran initiatives for UMUC Stateside Military Operations has deep military connections.
Alumni, guests, faculty and staff attended in-person events in the U.S., Germany and Japan, joined online, or watched the live-stream program including a keynote address by alumna and U.S. Army Reserve Capt. Deshauna Barber ’15 via Facebook Live.
University of Maryland University College Professor Balakrishnan Dasarathy, chair of UMUC’s Cybersecurity & Information Assurance Program, lent his expertise to the Oct. 17 article “2018’s States Most Vulnerable to Identity Theft & Fraud,” written by financial writer Adam McCann for the personal-finance website, WalletHub.